Specialist area

Technology Adoption & Public Acceptance

Technology adoption and public acceptance, including attitudes, preferences and the conditions influencing the uptake of emerging technologies.

Scope of work

  • Technology adoption and behavioural analysis
  • Public and consumer acceptance research
  • Trust, risk and perceptions of emerging technologies
  • Stakeholder attitudes and engagement
Explore research and publications in this area

People

Specialists contributing to this area

  • Dr Joel Adam Gordon

    Nuclear power, hydrogen, energy transitions and technology deployment and acceptance.

Capabilities applied

  • Research & Intelligence
  • Data & Forecasting
  • Engineering & Technical Analysis
  • Advisory & Decision Support